
PEDRO FORJAZ DE LACERDA
Senior Manager
Telecommunications Engineer from IST (Lisbon) and MBA with finance specialization from Universidade Nova de Lisboa. His professional experience of more than 20 years was developed mainly in the banking industry, initially in Portugal and since 2006 in Spain, having acquired a deep knowledge of both markets.
Between 2009 and 2014, carried out several M&A projects in financial services sectors – asset management companies, banking branches network and commercial bank – with a particular focus in real estate analysis (owned, rented and credit portfolio secured by real estate assets).
In his professional banking career, developed in Novo Banco and in Grupo Santander Totta, has had several responsibilities in Strategic and Corporate Marketing, as well as Commercial and Financial areas, having a global view of the banking business and a strong knowledge of financial products.
Previously, Pedro was a senior consultant at Roland Berger, one of the main strategic consultancy firms in UE, and worked as a telecommunications engineer in Siemens.
Between 2009 and 2014, carried out several M&A projects in financial services sectors – asset management companies, banking branches network and commercial bank – with a particular focus in real estate analysis (owned, rented and credit portfolio secured by real estate assets).
In his professional banking career, developed in Novo Banco and in Grupo Santander Totta, has had several responsibilities in Strategic and Corporate Marketing, as well as Commercial and Financial areas, having a global view of the banking business and a strong knowledge of financial products.
Previously, Pedro was a senior consultant at Roland Berger, one of the main strategic consultancy firms in UE, and worked as a telecommunications engineer in Siemens.
Education
MBA with finance specialization from Universidade Nova de Lisboa
Telecommunications Engineer from IST (Lisbon)
Telecommunications Engineer from IST (Lisbon)
Experience
Financial Controller in Novo Banco
PMO Director - Chief of Staff in Novo Banco
PMO Associate Director in Novo Banco
Commercial Director - Affluent Clients in Novo Banco
Marketing Manager - Medium Companies in Banco Santander Totta
Strategic Marketing Manager - S&M Companies in Novo Banco
Senior Consultant in Roland Berger
Telecommunications Engineer in Siemens
PMO Director - Chief of Staff in Novo Banco
PMO Associate Director in Novo Banco
Commercial Director - Affluent Clients in Novo Banco
Marketing Manager - Medium Companies in Banco Santander Totta
Strategic Marketing Manager - S&M Companies in Novo Banco
Senior Consultant in Roland Berger
Telecommunications Engineer in Siemens
Track Record
Between 2009 and 2014, carried out several M&A projects in financial services sectors – asset management companies, banking branches network and commercial bank – with a particular focus in real estate analysis (owned, rented and credit portfolio secured by real estate assets).
International Experience
Spain (ES)
Portugal (PT)
Portugal (PT)
Sector Expertise
Financials
Real Estate
Real Estate