Phone Number: +351 938734907



Paulo's professional experience started in Banking (1995-1999) doing Leveraged-Buy-Out and credit risk management, then evolved to Private Equity & M&A both in Portugal and Spain (1999-2011) where he managed several deals in different industries and investment stages. More recently (2011 – present) he has been advising family businesses as Independent Director and CFO, together with cross-border M&A advisory.

Paulo holds a diversified investment and advisory experience, namely regarding investment stages (Start-ups, Growth, Turnarounds), industries (manufacturing, hospitality; Professional services; Health; Chemical; Auto; FMCG;) and geographies (Europe; Africa; South America), together with management experience of PE-backed portfolio companies (as Executive Director or NED).

Paulo holds a Master in Finance from ISCTE (Lisbon)


Doctor of Business Administration (DBA) Candidate, IE Business School, Spain

Masters in Finance, ISCTE, Portugal

Advanced Accounting and Tax Matters, ISCTE, Portugal

Corporate Finance, ISCTE, Portugal

Graduated in Business Administration, U.M. Portugal


Partner, ONEtoONE Corporate Finance

Founder and Co-owner, Soares de Oliveira and Associados

Group Executive Director and CFO, ILRB SGPS

Vice President, Nucleo Empresarial da Regiao de Evora (NERE)

Executive Board Member and CRO, Sociedade Hoteliera do Arez

Head of Portugal, Sofiex

Investment Manager and Board member at VC backed companies, API Capital

Board Member, NEMOTO Portugal

Investment Manager, IPE

Credit Risk Officer, Interbanco

Credit Risk Offcer, Banco Santander

Credit Risk Officer, Banco Nacional de Credito

Track Record

Diversified investment and advisory experience, namely regarding investment stages (Start-ups, Growth, Turnarounds), industries (manufacturing, hospitality, Health, Chemical, Auto, FMCG;) and geographies (Europe, Africa, South America), together with management experience of PE backed portfolio companies (as Executive Director or NED).

International Experience

Portugal (PT)

Sector Expertise

Financial Services
Hotels, Restaurants & Leisure
Lisbon office


Alameda Roentgen, nº 4 – A, Escritorio 7
1600-759, Lisbon


Hotels, Industrials, Private Equity

Advised Deal

Advice on buying

NEWPAL, which exercises, through its subsidiaries Palbit, S.A. and Villa das Tílias, S.A., the production of carbide tools and ultra-hard materials (such as cutting tools, anti-wear parts and stone treatment tools), has acquired a majority stake in the company COPAM, Companhia Portuguesa de Amidos, SA. With over 84 years of experience, COPAM is the leading company in Portugal in the production and marketing of starch products for the food, pharmaceutical, paper, corrugated cardboard, and chemical industries. COPAM is dedicated to the production and commercialization of starches and their derivatives, dextrins and glucoses, dextroses and isoglucoses, from cereal extraction, from tubers and roots for the food, pharmaceutical, paper, corrugated cardboard and chemical industries in general.

Advice on buying

Talenter™ Group, the largest independent Portuguese group in the Human Resources sector, acquired BeChosen, in an operation advised by ONEtoONE Corporate Finance in Portugal. This acquisition allows Talenter™ Group to enter a new business area - Field Marketing, Merchandising, Digital and Social Networks - with clear operational and commercial synergies for this Group. In addition, BeChosen team is integrated into Talenter™ Group, strengthening its services.

Advice on buying

ONEtoONE are happy to announce that our client Ufenau VII has reached an agreement to acquire a majority stake in Grupo Marktest. The Group is a leading tech-enabled market research and analytics solutions specialist with relevant international presence. With an experience of +40 years and +300 professionals, Marktest is the leading independent market research player in Portugal. The Group has an outstanding track record supporting media channels, agencies, and advertisers to capture relevant data and turn it into actionable insights. Ufenau Capital Partners is a privately-owned Swiss Investor Group which advises private and institutional investors with their investments in private equity. Ufenau Capital Partners is focused on investments in service companies in German-speaking Europe, Iberia and the Benelux region and invests in Education & Lifestyle, Business Services, Healthcare, IT Services and Financial Services sectors. With the support of Ufenau, the objective of Marktest is to grow consolidating a group of leading specialists in the field of market research and analytics in Europe with profound sector-specific expertise coupled with cutting edge data visualization and analytics capabilities. The Founders of Marktest will continue to lead the business into its next growth phase and will significantly co-invest alongside Ufenau VII. Together, Marktest’s team and Ufenau will ensure the continuation of the successful growth strategy.

Advice on sale

The Spanish company, Industrias Català S.A. (Incasa), dedicated to the manufacture of MDD detergents, has acquired 100% of the shares of the detergents company, Casado Quality Products S.A. in an operation advised by ONEtoONE Corporate Finance, on behalf of the seller. On behalf of the buyer, Compas Professional Expertise and ACTIVA-AC acted as advisors.

Advice on buying

Affiliates of INOLEX, headquartered in Philadelphia, Pennsylvania, have signed a definitive agreement to purchase ieS LABO, of Oraison, France. INOLEX has been advised by ONEtoONE Corporate Finance. ieS LABO is a manufacturer of high quality natural and organic plant & herbal extracts for the cosmetic industry. INOLEX expects these products to have tremendous appeal for their cosmetic customers around the world.

Advice on sale

ONEtoONE Corporate Finance was the advisor of La Quinta Group. La Quinta has signed an agreement for the transfer of the Hotel La Quinta and La Quinta Golf & Country Club to Phoenix, a Chilean company.

Advice on buying

Urakas incorporate their capital as a partner to August Navarro, former director of Puig, in a deal that will boost its activity in the business of perfumery Spanish fashion brand. Navarro has acquired 60% equity of the company thanks to advice from ONEtoONE Corporate Finance. Urakas is a group dedicated to the development and marketing of fragrances relying on licensing agreements leading names in the fashion world, among which Devout & Lomba, Roberto Torretta and Miriam Ocariz.